Empathy, innovative thinking and collaboration are at the heart of everything we do…
…with our clients, our team, our partners and our community
We honed our skills setting up global businesses, running large teams and delivering multi million pound projects and turnover.
We learnt from our experiences, establishing Yellowyoyo in 1998 as a talented team of inspiring, curious people delivering world class, relevant ideas.
Our decades of experience mean that we understand how to run businesses, deliver impact and enrich customer experiences across all channels. In a world where interaction and communication are ever changing, the only constant is that as channels develop, so must businesses and brands.
We’re proud of the longstanding relationships we have with those who trust us to ensure their businesses and brands are irresistible and en route to their desired exit. That trust and those relationships are the catalysts to our case study success stories. They’re the proof that we continually strive for the best possible outcome and keep our clients’ – and team’s – best interests at heart.
OUR LEADERSHIP TEAM
Al Salehian
Managing Director
I have over 25 years’ experience as a senior business executive and strategist with a background in launching and leading global businesses. I have created high growth businesses and led international teams to take market share and increase revenue within a short period of time. I have consulted for, and advised, companies and government departments on leadership, organisational development, and strategic digital transformation.
I believe that SME businesses are the beating heart of an economy which is why I am passionate about helping this sector innovate, grow, and succeed.
I also believe in education and helping the next generation of entrepreneurs which is why I am a Trustee of an Academy School Trust and a member of the National Governance Association. I have a Law Masters and an MBA (Oxon).
Email Al or call 07932 687307
Amanda Wright
Creative Director
I’m a founding director of Yellowyoyo, where I oversee everything graphics related.
I’ve 30 years of experience across every sector and in all aspects of graphic design, including corporate identity, print, packaging, retail, interactive design, event, exhibition and media.
Since qualifying with a BA Hons in Graphic Design, my career path has led me to work with some fantastic companies – 20|20, Enterprise IG, Fitch, Design House, Conran, Design in Action amongst others.
And I’ve had the opportunity to work with some great clients – in the UK they include Accenture, TIMA, Vanarama, Canon, Currys, Dixons, Ladbrokes, Orange, The Sanctuary, Texaco, Toshiba, Virgin and Wickes. Across Europe, Canon, Philips and Ahold, Foschini Group in South Africa and TIMA all over the world…
My real passion is logotype design, and I’m proud to be trusted by clients and given the opportunity to create lasting, innovative marques for their businesses. Client relationships really matter to me, I believe wholeheartedly that being ‘part of the team’ makes for project success.
I’m a keen networker too, so you’ll probably meet me out and about in Milton Keynes, London or sometimes further afield.
Email Amanda or call 07956 366053
Bryan Wright
Strategy & Legacy Director
Though I cover many other sides of business now, by trade I’m actually an interior designer.
I’m a founding director with over 35 years of international experience working with brands in all commercial sectors across all of the design disciplines offered by Yellowyoyo.
To be honest I’ve a complete obsession with customer behaviour and the ways and means to influence that behaviour.
In the UK I’ve run retail projects for The Conran Shop, Debenhams, Dixons, Habitat, IKEA, Next, PC World, Travis Perkins, Virgin, WH Smith, Whitbread and Wickes and helped develop shopping centres such as Bluewater, Eldon Gardens, Grafton Centre, Nieuwe Passage in Holland and Princes Square.
Abroad I’ve worked with Ahold, MAB and Canon in Holland, IKEA in Sweden and The Conran Shop and TIMA in the USA. With my Yoyo team I’ve created office interiors and showrooms for TIMA, World Aluminium, Arise News, Canon UK, Canon Europe, Sharp Electronics, Accenture and ICL.
Email Bryan or call 07711 696996
Rebecca Lindley
Business Manager
I support the team in all elements of the organisation, from administration and processes to office management. With my 25 years of experience, leading complex projects – primarily with Abbey National and Santander – I’ve designed, managed and implemented new procedures in banking, telecoms and IT.
My passion for keeping things structured and organised yet simple, allows everyone stay more focused and to successfully deliver on their goals.
I believe business is all about the people. I know I’m so lucky to be part of such a forward-thinking, experienced team.
Nick Stern
Associate Director / Corporate Finance
I’ve over 18 years’ experience in finance, advising a wide variety of organisations, ranging from small start-ups through to large multinational organisations. In 2020, after completing 8 years working in global restructuring, corporate finance and lead advisory at PwC, I transitioned my work towards Board advisory, working with management teams seeking to build their businesses with a view to working towards a significant value realisation event.
I’ve held a number of CFO positions in tech, life sciences and manufacturing, and have significant experience working with venture and private equity backed companies. I hold a number of non-executive roles with a wide range of companies, working closely with management teams to develop and deliver on their strategic objectives. I’m also a Fellow of the Association of Chartered Certified Accountants, having trained at Saffery Champness in London.
From an advisory perspective, I’ve extensive experience in advising management on structuring debt facilities and equity transactions and also working with management teams in advance of a transaction to structure their business and operations to optimise their valuation potential whilst also positioning their business in the best way to deliver a favourable deal for all stakeholders.
Having lived and worked in the Nordics, throughout Europe as well as in the US and India, my experience also spans overseas companies and businesses with international operations.
Steve Mark
Associate Director / AI & Marketing
As a consultant, having worked with many SMEs from all sectors I’m well positioned to understand the needs of businesses. Having spent nearly five years working for one of the UK’s largest vehicle leasing brands in a senior marketing role, I understand the part brand plays in helping businesses to acquire and retain customers. Through this experience, and the 10 years of running my own small business, I’m well positioned to assist Yellowyoyo’s clients in their growth, through brand management, marketing strategy and digital marketing.
Over the years I’ve worked on every channel of marketing from social media, sports sponsorship and TV advertising to chat bots and growth hacking. With such a diverse set of tools I enjoy working with businesses to understand their needs and to then deploy a strategy and tactics to help them achieve their business goals.
Stella
Reception
My reception manner can be quite enthusiastic, admittedly, but I’m working on it…
The team turn to me when they fancy a spot of decompression and I’m always very happy to oblige.
OUR VALUES
Authentic
✕Only by being authentic can we live in our truest form, be our best selves and build trust with those whom we work.
Curious
✕We aim to be always questioning, exploring and learning. Being curious helps us to ensure that we’re adaptable, engaged and collaborative.
Honest
✕Not simply telling the truth. Doing the right thing because it’s the right thing to do. Honesty sharpens perception and allows us to observe with unbiased clarity.
Inspirational
✕We take our inspiration from a multitude of sources. It motivates us and feeds our courage and curiosity, enabling us to inspire others.
Brave
✕We believe that the courage to embrace innovation and adapt to new challenges is fundamental for growth and success, especially in an ever-evolving world.
Tenacious
✕We look beyond potential obstacles in determined pursuit of the very best.
GIVING BACK
It’s important to us to support the community and to work with local charities to help create a fairer society .
We’ve supported Willen Hospice for many years through their Business Club, of which we are Founder members. This popular networking group supports the charity and gives like-minded local businesses the chance to make connections, pass business and collaborate.
Willen Hospice cares for end of life patients and their families in Milton Keynes and the surrounding areas. The Hospice is run by local people for local people and are proud to deliver calm, compassionate care in a tranquil environment, helping people to really make the most of the time they have left with their loved ones.
“Yellowyoyo had played a part in the founding of a business club for a Hertfordshire-based hospice, described the process and were instrumental in opening our eyes to a format that could work for Willen Hospice.
They connected us with an opposite number there and we were able to discuss and learn from them. Willen Hospice Business Club was launched in December 2016.
We’re delighted to have the support of Yellowyoyo and really appreciate their keenness to help us wherever they can.”
Dawn Clark / Challenge Manager at Willen Hospice
We’re also Corporate Members of Milton Keynes Community Foundation.
We’ve worked with the charity for many years. We particularly like their method of ensuring that funding is sent where it’s needed most locally. By guiding businesses, philanthropists and charities to the right giving and grants, they’re on a mission for a fairer community.
They provide a range of grant programmes to support everyone from small grassroots groups right through to larger organisations working in the voluntary, community and cultural sector across MK.
“Yellowyoyo have worked with the Foundation as mutual partners for many years, both in a paid and voluntary capacity. We value their strategic and creative expertise and the advice and support they give in helping us to work with other businesses to build our grant funding to the community.”
JUNE OLDROYD / PHILANTHROPY DIRECTOR AT MK COMMUNITY FOUNDATION
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