Data and Business Strategy

5 March 2024

I had the pleasure of being invited to give a guest lecture to the Liverpool John Moores Masters in Management and Digital Business students on the subject of data and business strategy.

It was great to see the students interact and ask questions on aspects of financial, market, and competitor data and how to identify and visualise key data and metrics to drive business strategy. This is a crucial aspect of business strategy and one that is often neglected, misunderstood, or misused by businesses.

Judging by the responses and thoughtful questions from the students I talked to today I think it is safe to say that the future of business is in good hands…

Thank you Dr CHIN EANG ONG and Liverpool John Moores University for inviting me to be your guest lecturer. I wish all the students the best of luck in their final semester assignments and exams and for their future careers and business endeavours.